ABOUT

RAOING – A Brand Where Vintage and Modern Merge from JAPAN

Sakai Aoi, once employed at a family-owned ironworks renowned for its precision machining, began creating coin rings in 2015, drawn by the allure of silver coins and accessories. With a deep respect for vintage jewelry and a modern touch in design, Sakai has developed a unique style that seamlessly blends classic and contemporary elements.

At the time, coin rings were rare in Japan, and Sakai passionately shared their charm through social media, steadily increasing orders. This connection with customers led to the creation of the brand’s concept, "HAVE FUN," which reflects the joy of vintage culture alongside the functionality and design appeal modern customers seek.

In 2020, RAOING established a workshop and store, expanding its lineup to include not only coin rings but also silver925 rings and bracelets. These products, maintaining vintage charm while incorporating refined modern techniques, are highly praised for their detailed sizing options and meticulous craftsmanship.

By 2024, casting techniques were introduced, allowing for more intricate designs and the addition of a K18 series. With products now available at three retail stores in Japan, RAOING continues to deliver its creations to a growing audience. The brand's pieces preserve the timeless allure of vintage jewelry while offering accessories that align with modern lifestyles.

RAOING merges craftsmanship with timeless style, creating accessories that resonate across generations. These pieces, bridging vintage and contemporary, will bring a fresh, distinctive touch to your store’s collection.